Mcquail, Denis, <br/><br/>
Mcquail`s Mass Communication Theory  Textual Documents 
Denis Mcquail 
 - 6th ed. 
 - London  Sage Publications  2010 
 - vi,621pg:  23cm. 
<br/><br/><label>ISBN: </label>978-1-84920-291-6 
<br/><br/><label>Subjects--Index Terms: </label>Mass Communication G- Mass communication 
<br/><br/><label>Dewey Class. No.: </label>302.03